Communications Centre of Excellence 

The Communications Centre of Excellence (CCoE) fosters audience awareness and involvement through internal and external communications leadership, best practices, and support that aligns with the Pacific Western Group of Companies Brand Identities, Safety Vision, Mission, Core Values, and Strategic Priorities.

The mission of the CCoE is to power communications strategies that support the Pacific Western Group of Companies’ business objectives. It is responsible for the standardization, governance, and benchmarking of corporate-wide communications, as well as the production of content and messaging that is clear, consistent, timely, and relevant to a diverse set of audiences.

CCoE services include:

  • CONTENT CREATION
  • CREATIVE SERVICES
  • EMPLOYEE ENGAGEMENT
  • MARKETING
  • PUBLIC RELATIONS

Award-Winning Communications 

Within the first year of operation, the CCoE and its internal communications app, PWT InTouch, garnered the attention of the transit industry. We were awarded the 2018 Canadian Urban Transit Association (CUTA) Corporate Leadership Award in the category of Marketing and Communications.

News & Events

Prairie Bus Lines Driver Named Spruce View Citizen of the Year

Prairie Bus Lines Driver Named Spruce View Citizen of the Year

Jan 9, 2024 |

The Spruce View & District Lions Club has selected Carly Hansen as Spruce Citizen of the Year for 2024. The award has been given annually since about 1980 to one individual who gives selflessly to the community. Hansen is the mother of seven children and she is a...