Communications Centre of Excellence 

The Communications Centre of Excellence (CCoE) fosters audience awareness and involvement through internal and external communications leadership, best practices, and support that aligns with the Pacific Western Group of Companies Brand Identities, Safety Vision, Mission, Core Values, and Strategic Priorities.

The mission of the CCoE is to power communications strategies that support the Pacific Western Group of Companies’ business objectives. It is responsible for the standardization, governance, and benchmarking of corporate-wide communications, as well as the production of content and messaging that is clear, consistent, timely, and relevant to a diverse set of audiences.

CCoE services include:

  • CONTENT CREATION
  • CREATIVE SERVICES
  • EMPLOYEE ENGAGEMENT
  • MARKETING
  • PUBLIC RELATIONS

Award-Winning Communications 

Within the first year of operation, the CCoE and its internal communications app, PWT InTouch, garnered the attention of the transit industry. We were awarded the 2018 Canadian Urban Transit Association (CUTA) Corporate Leadership Award in the category of Marketing and Communications.

News & Events

PWT and STC Mark Pink Shirt Day With Support From Across Canada!

PWT and STC Mark Pink Shirt Day With Support From Across Canada!

Today is Pink Shirt Day, a national day to stand-up against bullying. To help bring awareness to this important initiative, PWT and STC team members from across Canada donned their rosy attire. Check out this terrific slideshow featuring a SEA OF PINK SUPPORT!To...

Welcome Sparksman Transportation to the PWT Family!

Welcome Sparksman Transportation to the PWT Family!

The Pacific Western Group of Companies is proud to welcome Sparksman Transportation to our family. With a strong history of service, commitment to safety, and deep community involvement, Sparksman Transportation is a perfect fit for our organization. They also share...